WHO WE ARE
I am F&B is a group of professionals active in the food & beverages (F&B) market since 1999. Since 2014 the founder of F&B started the brand I am Superjuice with his 2 compagnons. Started with a secondhand van approaching the independent market in the major cities in the Netherlands. Currently we supply 2500 locations in the Netherlands and exporting to 20+ countries worldwide.
With a passion for F&B, we strive to create pure and honest F&B concepts for everyone.
Over the years we have built and marketed various F&B concepts based on our accumulated knowledge and experience. We attended all major international F&B exhibitions, next to that we regularly visit all corners of the world to conduct market research.
With this we discover the latest trends. We use this knowledge and experience to develop our own F&B concepts.
At I am F&B, we develop food & beverage concepts with
which meaningful products and sustainable brands are built.
Discover our own brands.
Where to find
You can find our products in 20+ countries worldwide, within the sales channels: independent ethnic retail, mainstream retail, fast service horeca, horeca and petrol out of home.